OUR STORY

OUR STORY

40 years ago, The Fitness Generation and Summit Fitness came together and joined forces to create NovoFit with a single goal in mind: To be Australia’s trusted provider of global fitness brands for the commercial, wellness, performance and functional training markets.

Since 1982, NovoFit have provided gym fit out services to thousands of clients across Australia, providing comprehensive equipment solutions to meet their complex range of needs. We’ve maintained our long-term strategic partnerships with the world’s best-in-class fitness brands, developing our industry expertise, and delivering exceptional fitness facilities throughout Australia.

NovoFit's Mission

To be Australia’s most dependable fitness equipment supplier. Dependable to our staff, our customers and our partners.


We aim to provide a complete solution for all customers that will bring together innovation, design, quality, trusted performance, technology and most importantly, a level of customer service you can depend on. Our team of highly skilled fitness professionals have experience in owning, operating and developing fitness businesses in both the commercial and performance sectors. The NovoFit team are educators, master trainers, and product specialists who understand what it takes to build a thriving and successful fitness business in Australia’s innovative and changing market. 


Holistic Solution

At NovoFit, we partner with our customers from the initial stages of their dream right through to the installation and after sales support. We want to make our customers our biggest fans and we do this by being with you every step of the way. What sets us apart is our raw passion for the industry.


Every member of the NovoTeam brings their own unique set of skills to the table. Former professional athletes, gym owners, personal trainers, business professionals, service superstars, our company includes them all. We bring our collective experience and knowledge together to collaborate, share ideas and most of all, to pitch in and get the job done. Our team is our greatest asset and gives us the power to support all our customers day in and out.

Australian Owned

Australian Owned

We are proudly Australian owned and run. We employ over 45 full-time team members across the country and have warehouses in Smeaton Grange, NSW, Dandenong South, Victoria and Malaga, Western Australia.

Our Commitment to Excellence

Our solutions for all our partners are driven around the key pillars of our business:

Best in Class Brands

We proudly partner with leading fitness brands to deliver an exceptional user experience for our customers across Australia. By aligning with industry leaders, we ensure that our customers have access to the latest advancements in commercial fitness equipment and technology, tailored specifically for their requirements.

Advanced Technology

The future of fitness is driven by the integration of innovative technologies and advanced solutions. Our partnerships with leading fitness brands ensure that we offer the latest fitness technology in Australia. These brands are at the forefront of integrating cutting-edge features into their equipment, including smart consoles with Wi-Fi capabilities, app integration, and advanced asset management and tracking systems. Additionally, using the latest advancements in health science, functional design and safety ensures that each piece of equipment is beautifully designed, energy efficient and simple to use. Our solutions provide our clients with access to state-of-the-art fitness technology, enhancing their experience and keeping them ahead in the constantly evolving fitness landscape.

Diversity and Inclusion

At NovoFit, we believe that every individual brings something unique to the table. We are dedicated to helping our partners and customers achieve their personal and professional goals. Whether it's our clients, their customers, the global brands we collaborate with, or our local team here in Australia, we strive to build a community where everyone is empowered. Our commitment to fostering an inclusive culture is reflected in our dedication to celebrating and supporting diversity in all its forms.

Sustainability

NovoFit understand the significant environmental impacts that manufacturing and other business activity makes on our planet. We understand that to care for future generations, we need to act in ways that nurture healthy people, a healthy planet and a healthy economy. We proudly partner with some of the world’s most successful brands with some industry leading sustainability initiatives that have strong environmental policies and processes. Our policy makes provisions for things like; waste management, transportation, energy usage, safe storage and staff training.

Social Corporate Responsibility

At NovoFit, corporate responsibility is central to our mission. We proudly partner with organisations like Very Special Kids and The Belgravia Foundation to support marginalised communities. We are also committed to combating modern slavery, ensuring ethical practices in all our operations. Through these efforts, we strive to make a meaningful impact and create change within our society.

NOVOFIT OFFER IN-HOUSE FINANCE SOLUTIONS

At NovoFit, our in-house finance team is here to provide comprehensive support every step of the way. From the initial concept through to final approval, we will carefully guide you through each stage of the process, providing payment plans to reflect your budget.

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TECHNICAL SUPPORT

Our technical support team is available to provide expert assistance and ensure your equipment remains operational with minimal downtime. We are committed to resolving issues quickly and efficiently, keeping your operations running smoothly.

NATIONAL PRESENCE

With offices in Melbourne, Sydney, and Perth, NovoFit offers extensive national coverage. We also have team members based in Brisbane and Adelaide. Our product specialists are available across Australia to guide you through the sales process and ensure a seamless experience, providing expert support every step of the way.

AFTER SALES SERVICE

With extensive experience, our technicians are dedicated to ensuring the optimal performance of your fitness equipment. We offer preventative maintenance contracts designed for regular, scheduled servicing to keep your equipment in perfect working condition.

COMPLETE SOLUTIONS

We source the world’s best fitness equipment, featuring top-tier brands across wellness, commercial, high-performance, and functional training categories. With all your equipment needs available in one place, you won’t have to look anywhere else.

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