Our story
With a 40-year legacy in Australian fitness, Summit Fitness and The Fitness Generation came together to create NovoFit with a single goal in mind: to be Australia's trusted provider of global fitness brands.
To be Australia's most dependable fitness equipment supplier.
We aim to provide a complete solution for all customers that will bring together innovation, design, quality, trusted performance, technology and most importantly, a level of customer service you can depend on. Our team of highly skilled fitness professionals have experience in owning, operating and developing fitness businesses in both the commercial and performance sectors. The NovoFit team are educators, master trainers, and product specialists who understand what it takes to build a thriving and successful fitness business in Australia's innovative and changing market.
Holistic solutions
At NovoFit, we partner with our customers from the initial stages of their dream right through to the installation and after sales support. We want to make our customers our biggest fans and we do this by being with you every step of the way. What sets us apart is our raw passion for the industry.
Every member of the NovoTeam brings their own unique set of skills to the table. Former professional athletes, gym owners, personal trainers, business professionals, service superstars, our company includes them all. We bring our collective experience and knowledge together to collaborate, share ideas and most of all, to pitch in and get the job done. Our team is our greatest asset and gives us the power to support all our customers day in and out.
Australian owned
We are proudly Australian owned and run. We employ over 70 full-time team members across the country and have warehouses in Smeaton Grange (NSW), Dandenong South (VIC), Malaga (WA), Brisbane (QLD) and Adelaide (SA).
Our commitment to excellence
Our solutions for all our partners are driven around the key pillars of our business:
Best in class brands
We proudly partner with leading fitness brands to deliver an exceptional user experience for our customers across Australia. By aligning with industry leaders, we ensure that our customers have access to the latest advancements in commercial fitness equipment and technology, tailored specifically for their requirements.
Advanced technology
The future of fitness is driven by the integration of innovative technologies and advanced solutions. Our partnerships with leading fitness brands ensure that we offer the latest fitness technology in Australia. These brands are at the forefront of integrating new features into their equipment, including smart consoles with Wi-Fi capabilities, app integration, and advanced asset management and tracking systems. Additionally, using the latest advancements in health science, functional design and safety ensures that each piece of equipment is beautifully designed, energy efficient and simple to use. Our solutions give our customers access to the newest fitness technology, enhancing their experience and keeping them ahead in the constantly evolving fitness landscape.
Diversity and inclusion
At NovoFit, we believe that every individual brings something unique to the table. We are dedicated to helping our partners and customers achieve their personal and professional goals. Whether it's our customers, their members, the global brands we collaborate with, or our local team here in Australia, we strive to build a community where everyone is empowered. Our commitment to fostering an inclusive culture is reflected in our dedication to celebrating and supporting diversity in all its forms.
Sustainability
NovoFit understand the significant environmental impacts that manufacturing and other business activity makes on our planet. We understand that to care for future generations, we need to act in ways that nurture healthy people, a healthy planet and a healthy economy. We proudly partner with some of the world's most successful brands with some industry leading sustainability initiatives that have strong environmental policies and processes. Our policy makes provisions for things like; waste management, transportation, energy usage, safe storage and staff training.
Social corporate responsibility
At NovoFit, corporate responsibility is central to our mission. We proudly partner with organisations like Very Special Kids and The Belgravia Foundation to support marginalised communities. We are also committed to combating modern slavery, ensuring ethical practices in all our operations. Through these efforts, we strive to make a meaningful impact and create change within our society.
NovoFit offer in-house finance solutions
At NovoFit, our in-house finance team is here to provide comprehensive support every step of the way. From the initial concept through to final approval, we will carefully guide you through each stage of the process, providing payment plans to reflect your budget.
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Technical support
Our technical support team is available to provide expert assistance and ensure your equipment remains operational with minimal downtime. We are committed to resolving issues quickly and efficiently, keeping your operations running smoothly.
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National presence
With offices in Melbourne, Sydney and Perth, and warehouses in Brisbane and Adelaide, NovoFit has a footprint across five states. Our product specialists are available across Australia to guide you through the sales process and ensure a seamless experience, providing expert support every step of the way.
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After sales service
With extensive experience, our technicians are dedicated to ensuring the optimal performance of your fitness equipment. We offer preventative maintenance contracts designed for regular, scheduled servicing to keep your equipment in perfect working condition.
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Complete solutions
We source the world's best fitness equipment, featuring leading brands across wellness, commercial, high-performance, and functional training categories. With all your equipment needs available in one place, you won't have to look anywhere else.
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